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Builders Rank Trex® Their Brand of Choice for Composite Decking & Railing
The annual survey measures the attitudes of builders, developers and contractors towards the products they recognize, use and trust. The results of this year’s study are based on input from more than 1,000 building professionals who voted Trex #1 for “brand familiarity” and “brand used most” in both of its main product categories.
“This recognition is especially meaningful because it reflects the opinions of trade professionals and industry insiders who not only use our products but who influence the decisions of others,” said
Among the factors influencing brand selection in the Builder study were product performance, warranty, product availability, ease of installation, product price, reputation, manufacturer/dealer relationships and product sustainability. Following are highlights of this year’s results:
Composite Decking
- Trex was cited by 88% of respondents as the brand with which they are most familiar;
- 82% indicated that they have used Trex decking over the past two years;
- Nearly half (47%) cited Trex as the decking brand they use most.
Notably, Trex was named 20% more often than its closest competitor as the decking brand trade professionals used over the past two years.
Deck Railings
- 91% of respondents cited Trex as the brand with which they are most familiar in the deck railings category;
- More than two-thirds (71%) indicated that they have used Trex railing in projects over the past two years;
- 59% cited Trex as the railing brand they specify and use the most – more than three times as many as the nearest competitor (16%).
“Studies like this reinforce the power of the Trex brand and our commitment to providing high-quality products that deliver superior projects and satisfied customers,” added Adkins. “We are honored to have consistently earned this recognition over the past 16 years and will work hard to continue delivering on our brand promise of performance, innovation and aesthetics.”
The complete results of the 2023 Builder Brand Use Study are posted online and will be featured in the
For more information about Trex and its portfolio of high-performance outdoor living products, visit trex.com.
About
For more than 30 years,
*2023 DISCLAIMER: Trex received the highest numerical score in the proprietary
Contact:
312-565-4615 or 800-837-7123
cracine@lcwa.com or tspanbauer@lcwa.com
A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/421f6a8d-9d78-4f5b-b5e6-69515a5790ab
Source: Trex Company, Inc.